Pariplay Strikes Agreement with MGA Games to Enter Spanish Market

Leading aggregator and provider of the Fusion™ aggregation platform and the Ignite Studio development program, Pariplay Ltd, has decided to spread its presence in Spain by signing an agreement with MGA Games.

According to the new agreement, the brand will launch its games via 888Casino in Spain, with a later extension to additional operators.

The Spanish market has seen a significant increase over the previous period. Just in the first quarter of the year, the market recorded a €218 million turnover, which is an increase of 17.6% compared to Q4 2019.

Pariplay is already known for its superior Fusion™ platform, which supports partners in their continuous growth. The latest deal will see MGA Games joining forces with the aggregator to benefit from Fusion solutions.

MGA Games is a powerful company from Spain, specialized in the production of localized content for iGaming operators. The brand is focused on delivering innovative content on a regular basis, with an accent on slot titles.

Speaking on the new extension, CEO at MGA Games, Joan Sanahuja said:

“We are delighted to become part of Pariplay’s Fusion™ platform, as it provides us with a very unique opportunity to expand the reach of our offering to even more operators. Kicking things off with 888casino.com puts us in an excellent position to leverage our game content, and we’re looking forward to reaping the benefits of partnering with an industry leader like Pariplay and growing alongside them through 2021 and beyond.”

SVP, Head of B2C at 888 Holdings, Guy Cohen noted:

“The market leading offering from MGA Games is an important addition to our Spanish business. Having already seen the benefits of the multi-market content provided by Pariplay Fusion™, we definitely see this partnership as a win. We are confident it will allow us to extend our reach even further into the Spanish market and help us continue to deliver on our commitment to a safe and enjoyable gambling experience.”

Managing Director at Pariplay, Adrian Bailey added:

 “We are very pleased to be making our entrance into the Spanish market with MGA Games, whose pioneering spirit will be an excellent addition to our Fusion™ aggregation platform. We are eager to see our leading portfolio of games made available through 888casino and look forward to providing even more local Spanish content to other operators over the course of this quarter and into 2021.”

Source: . Pariplay Ltd. November 26, 2020.